The Manchester-based PR agency was appointed based on its expertise and experience in the B2B sector, as well as its proficiency to use PR to raise brand visibility.
PR Agency One’s role will include building the company’s reputation across a variety of vertical security markets, while positioning it as an expert and innovator that provides bespoke solutions and high quality products.
The agency, which was named ‘Outstanding Public Relations Consultancy’ at the CIPR North West Pride Awards 2016 and won “Media Relations Campaign of the Year” at the PR Moment Awards 2017, will be tasked with delivering a mixture of traditional and SEO PR.
Exporting to over 42 countries and manufacturing security products across five different global locations, ATG Access is a British manufacturer that delivers state-of-the-art, intelligent security solutions worldwide.
James Crawford, Managing Director of PR Agency One, said: ‘We’re really looking forward to working with ATG Access, particularly given the huge focus that is currently being placed on security across the world. Recent events have meant that the need to ramp up security within public areas has been seriously highlighted, and ATG is perfectly placed to meet these needs with its extensive range of innovative and robust security solutions.
‘Our job now is to raise awareness of the ATG Access brand and help it increase its market share throughout the global security sector.’
Gavin Hepburn, Sales and Marketing Director at ATG Access, said: ‘PR Agency One has a world leading approach to B2B PR and has a wealth of experience in the defence sector. It also has a clear understanding and knowledge of lead generation and analytics, which is key for us to help reach our aim of broadening our market reach and infiltrating new sectors. For us, the agency’s offering was right on brief.’
The global provider of temporary and permanent vehicle security solutions will join the growing portfolio of B2B clients at PR Agency One, including RADA in Business, YMCA, and Echo Managed Services.