Havas PR Manchester has been shortlisted for the PR Week Global Awards.

The agency was nominated for its work on ‘The Twinsie’ for The Original Factory Shop in the ‘Consumer Launch of the Year’ category.

The PR Week Global Awards honours transformative work that crosses borders, bench marking important work going on all over the world. The winner will be announced at the first PR Week Global Awards, taking place on 15 May in Barcelona.

Havas PR Manchester launched the ‘Twinsie’ for The Original Factory Shop in autumn 2013, creating mass brand awareness and achieving regional, national and international coverage.

Brian Beech, managing director of Havas PR Manchester and Edinburgh, said:

“To be short listed for a global PR award is a testament to the hard work and dedication of the team and to a client who backed us 100%. We’re extremely proud of the work we did on the infamous Twinsie, so we’re delighted that this is being recognised globally by industry professionals.”

Havas PR is one of the leading consumer agencies in the UK, specialising in campaigns for multi-site retail and leisure operators. Its current retail client list includes Asda; Pets at Home; Greggs; Hobbycraft; Wren Living; Debenhams; DFS; Maplin Electronics and The Original Factory Shop.